¡Pónle Guinda!

¡Pónle Guinda! is a process of citizen and administrative cooperation in order to carry out a participatory diagnosis and agree on proposals for the transformation of the public space in an area of Guindalera neighborhood (Madrid), popularly known as Guindalera Vieja. The work process in Guindalera Vieja comprised three distinct phases: start-up, participation, and preliminary drafting phase.

During the first one, group meetings and interviews were held with municipal technicians and political representatives of the Madrid City Council (Salamanca District), as well as with a representation of the neighborhood’s associative network. 

During the second phase was held the urban and social analysis, fieldwork, and observation mapping of the public space along with the open workshops for every neighbour who wanted to participate. That phase closed with conclusion elaboration and its subsequent communication to all the people participating in these workshops. 

Finally, it was elaborated the drafting of the prioritized projects from the previous phases: the proposal of a sustainable mobility model for the neighbourhood; the establishment of a “toolbox” with general criteria for the design of Guindalera`s public spaces; and the drafting of two preliminary projects, corresponding to the Béjar street, and to the May 28 square and its surroundings. 

The decision-making was based on the experts’ knowledge arising from the fields of sociology, urbanism, and architecture as well as from the neighbours’ shared experiences who have been implicated in the participatory process. This process marked the guidelines for the subsequent redevelopment work of the neighbourhood.



[3,223,334 inhabitants]



Type of project

Urban Strategies

Citizen cooperation

Public space design


10 months [2017]


Municipality of Madrid,

Salamanca District



*estel (Arnau Boix, Mireia Peris,

Konstantina Chysostomou,

Soledad Viteri)


MonoD estudio, Urbanins,

Inés Novella



Neighbors and neighborhood

organizations in Guindalera


Check the presentation at Prezi


Read more about the project at 

DSalamanca and DSalamanca